WE HAVE AN ANALYTICS-DRIVEN SOLUTION FOR YOU ​

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AmberTAG has extensive Big Data expertise. Our team members helped build the Big Data teams at companies like Yahoo! and Amazon. We apply that same expertise to manage and understand enormous data scale and complexity. Working with us means you can use this same expertise for your Big Data project.

Does your business have BIG Data and you want to figure out how to leverage it? We have extensive experience with extremely large databases in structured and non-structured formats. Our team is ready to help you figure out what is useful, how to model it and what is missing in your data.
We are data trustee. Once we complete modeling the business requirement/condition using historical data, you need not worry about us prying on your live/production data.

Benefits of Big Data:

  • Identify new patterns and trends.
  • Discover new product opportunities.
  • Uncover hidden waste in IT systems.
  • Integrate spatial/GPS information.
  • Find new revenue with data sales.

Know with high certainty what the demand for your products will be before you invest in inventory and office space. This kind of knowledge seems out of reach but with predictive analytics using your historical data, we can give you the insights you need for accurate forecasting.

It is frustrating to have tons of data but no usable integrated metric to fact-based demand forecasting. Knowing demand enables you to predicts sales revenue, define growth strategies and understand market weaknesses. Our passion for understanding and modeling data combined with your passion for your company’s growth can create quicker growth and market share.

Benefits of Demand Forecasting

  • Know what products have highest potential.
  • Discover where target growth is most likely.
  • Reallocate resources to key areas.
  • Build out departments with highest growth potential.
  • Outsell competitors with targeted growth.

Design campaigns that generate the leads that are most likely to close. Delivering high quality leads to the sales team is tricky. We take the guesswork out of it so you know how to target the right people with the right message for sales.

Looking back on past performance helps us to arrive at a lot of experiential wisdom. Ensuring a scientific process approach to extract these nuggets which help in continuously learning about the market is what Sales Analytics is all about.
At AmberTAG we can help you in taking stock of your past experience (in the form of data) and with automating your insights and intuition along with application of data analytics to bring out actionable insights that can help you to attain all your strategic objectives. AmberTAG has provided Sales Analytics help across Manufacturing, retail and service sectors in India and abroad.

Sales targets are drawn up based on ambitious selling plans. How realistic are these ambitions? What does the history say? Is there a way to optimize sales cost and maximise penetration and market presence? Sales Analytics at AmberTAG provides the answers

Looking back on past performance helps us to arrive at a lot of experiential wisdom. Ensuring a scientific process approach to extract these nuggets which help in continuously learning about the market is what Sales Analytics is all about.
At AmberTAG we can help you in taking stock of your past experience (in the form of data) and with automating your insights and intuition along with application of data analytics to bring out actionable insights that can help you to attain all your strategic objectives. AmberTAG has provided Sales Analytics help across Manufacturing, retail and service sectors in India and abroad.

We have built analytics-driven recommenders that can be used by any e-tailer to recommend personalized list of products to their users. The recommendations will be personalized based on the user’s interaction with the site in that session

Shoppers are now overwhelmed with the number of options that are dumped on them by online retailers, which have nothing to do with their likes or dislikes. With our recommenders, an online retailer can bring to the fore the products which are in line with the customer’s taste and these products are filtered by our algorithms with minimal interactions with the system. The personalized approach leads to a huge increase in the probability of purchase and also in repeat visits, ensuring the loyalty of the customer.

We have built analytics-driven Price Bid Forecasting solution, Classification based Merchants/Distributors Machine Learning solutions that can help the B-to-B enterprises to select the best Pricing and Distributors which in-turn enables to find the right Product/Brand/Agent.

The Forecasting Solution built employs Machine learning algorithms to improve the Price Bidding based on the historical data obtained from the various client’s Distributors. The various AI and ML Solutions built has provided with the outcome of
1) suggesting the consumer connect strategy taking the non direct category player into consideration.
2) Resulting in a more effective and result driven approach leading to a higher return on marketing investments.

There were various Analytical Insights drawn viz., young “attitudinal” group driving the category penetration, Influencing the category consumption, Identifying the Drivers for Brand Switch, Looking for concrete reasons to buy/switch, Positively disposed towards brands/products that connote “newness” and not influenced by just cost, and understanding demand.
We have worked in providing various Analytical Solutions to various businesses using ML and AI solutions. AmberTAG has the right amount of experience, expertise and enthusiasm that can help you achieve the knowledge and wisdom that is required to give a high business value.

AmberTAGs campaign optimisation solution for Ad networks, help in maximising earning for advertiser and publisher through optimised ad placements and improved conversions

Campaign Optimiser for Ad networks employ Machine learning algorithms to improve conversions. The campaign optimiser studies historical data obtained from the ad-server to learn targeting and other environmental parameters which influence impressions, clicks and consequently conversions and predicts the chances of an advertiser campaign leading to a conversion when used to fulfil a specific Ad request

Do you have an active call centre that reaches out to native customers? Does the language barrier stop you from converting the voice to actionable intelligence? The audio snippets that your call centres maintain be converted to domain intelligence that can translate into effective and optimised deployment of your actions. AmberTAG can help you decipher the customer sentiment and map it strategic indicators.

For years, customer is recognized as the king. Companies have been ensuring immense amount of customer satisfaction facilitated by modern state of the art interactions through call centres, Internet based Chats, Social media interactions. There is a wealth of wisdom in terms of knowledge about the areas of improvements in your products and services. There is a whole amount of customer sentiment in the interactions and unstructured information which is available.
AmberTAG brings a world of experience and expertise in working with the unstructured data. We have worked in building customized contextual frameworks to glean the sheen of the piles of unstructured wealth of data that companies have.

AmberTAG has the right amount of experience, expertise and enthusiasm that can help you achieve the knowledge and wisdom that is buried in your experience.

Today, Artificial Intelligence/Machine Learning is a very popular subject, which is widely discussed in the technology and business circles. Many experts and industry analysts argue that AI or machine learning is the future – but if we look around, we are convinced that it’s not the future – it is the present! AmberTAG has developed a Workbench with ML Algorithms integrated in it, which can help to provide a quick turnover of better and more accurate predictions.

Successful enterprises will be those that are able to gain insights the fastest and take appropriate action across three key pillars – customer experience, business and communications network evolution. This will require enterprises to apply artificial Intelligence (AI), predictive analytics and machine learning (ML) to vast amounts of data on-premise and in the cloud as the flood of data keeps coming in from various devices and the business data stores of the enterprises.

AmberTAG brings a world of experience and expertise in working with unstructured data and buisness data. We have worked in providing predictive and Prescriptive Analytical Solutions to various businesses with piles of huge Data using the Workbench, ML and AI solutions.

Forecasting 15 minute interval outputs of Solar Panels as per SLDC norms. This ready to use tool, factors in local conditions as well as weather data and automatically sends Forecast outputs to clients. Moreover, it has a built-in Accuracy Improver Engine that corrects errors over the course of the day.

A regulation, based on the framework of Central Electricity Regulatory Commission (CERC), is mandating the State SLDCs to seek Forecasting & Scheduling Reports from the Renewable Energy Plants that are supplying into the State Grid. Taking into consideration that India Grid is weak, a “surprise” influx of non-dispatchable renewables would affect the Grid and make its operation complex.

AmberTAG has developed a reliable AI /ML based Forecasting tool that gives an accuracy of over 90%. The built in Engine reads the previous Forecasts and compares with the actual results continuously with self-learning Algorithms.The Independent Power Producers (IPP) can benefit from this, since CERC is likely to impose hefty penalties on inaccuracies of more than 15% in its deviation settlement mechanism.

Network Performance Dashboard
Mobile network service providers have the utmost challenge of prioritizing network actions for performance and manage network services. The sheer scale of data, the dynamism of technology and the ever changing topography multiplies the complexity of optimizing costs. Network performance dashboard will provide the visibility about the traffic and tonnage of services. This helps in prioritizing localized action at a geo-spatial level.

Call Data Characteristics
High usage, reducing tariff and increased competition is forcing service providers to provide highly economical services with challenging SLAs. Failure to comply with the network SLAs attracts punitive legal action and high penalty. Call Data Characteristics tool presents satellite-Maps enabled geo spatial representation of Low quality calls based on continuously measure network performances. This helps in providing a preliminary understanding of the cause and helps take faster resolution activities and optimize time and costs.

Big Data Lake
Provisioning data into high availability infra coupled with the dynamism of running analyses of any kind – This is the goal and objective with which AmberTAG can design and architect custom Data lakes for Network providers.
The challenges that are posed to service providers are from multiple dimensions. The sheer size and volume of business, the expanse and the nature of terrains for mobile penetration, the ever increasing competition, the need to assure stringent SLAs have all imposed the need to develop systems that can provide fast, accurate, and localized perspectives of how the network is performing so that this knowledge can be developed into strategies in market economics. AmberTAG can help in building state of the art dashboards, visual control on the aspects that lead to poor performance. We can endeavour to build anomaly detection and prediction capabilities based on past data.

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